Shandong exhibition group organized 171 enterprises and over a thousand products from six categories of Shandong handicrafts, digital culture, red culture, and cultural tourism integration to participate in the exhibition, comprehensively showcasing the new achievements of Shandong's cultural and tourism integration development, and promoting the brand of "Remarkable Shandong and Friendly Shandong". Among them, first-time exhibitors account for 50%.

Create a "Yellow River Fair" on site, showcasing a batch of Shandong handmade products such as the mortise and tenon "Chaoran Tower", Dongchang Gourd, wooden cultural and creative artworks, shadow film cultural and creative artworks, and Longkou wind instruments; Promote innovative experience scenarios, creative iteration upgrades, and barbecue cultural and creative peripheral products represented by Zibo new cultural products; Display a group of typical representatives who have achieved rural cultural and industrial revitalization through creative transformation and innovative development of traditional handicrafts.

In addition to the main exhibition area in Shandong, excellent digital enterprises such as Shandong Publishing Group, Qingdao Publishing Group, and Inspur Group are also organized to participate in the exhibition, creating a Shandong digital culture exhibition area that showcases the new achievements of Shandong in implementing the national cultural digitization strategy and empowering the high-quality development of the cultural industry with digital technology.

During the same period, 10 investment and order fairs, 17 cultural and skill exhibitions, and 26 live streaming sales events will be held. More than 300 key cultural industry projects will be promoted online and offline to help attract investment in the cultural industry of Shandong province in various forms.

(By Yuan Yu)